Booster sa recherche d’emploi en créant un blog

Si vous voulez un excellent travail dans n’importe quelle industrie, vous devez vous démarquer de la masse. Même si vous faites tous les “must“, il se peut que cela ne suffise pas à vous démarquer dans ce marché encombré. Une façon de faire passer votre personnalité professionnelle à un niveau supérieur est le “blogging“. Voici quelques-unes des raisons pour lesquelles créer un blog est important pour booster la recherche d’emploi. Ensuite, nous allons vous apporter quelques conseils pour vous aider à créer votre blog.

Pourquoi booster sa recherche d’emploi en créant un blog ?

Presque tout le monde peut créer un profil Twitter et suivre quelques témoignages pertinents, mais en prenant le temps de créer un blog qui partage vos idées et vos connaissances, vous prouvez que vous avez de l’ambition et que vous êtes passionné de travailler dans l’industrie.

Le blog peut vous distinguer des autres chercheurs d’emploi

Beaucoup de chercheurs d’emploi font le strict minimum dans leur recherche d’emploi et se demandent ensuite pourquoi ils n’ont pas beaucoup d’offres d’emploi qui arrivent par avion. En prenant le temps de créer un blogue et d’écrire sur des sujets pertinents au sein de votre industrie, vous faites preuve d’initiative et vous prouvez que vous êtes un bon lanceur et que vous êtes sérieux quant à votre carrière dans le secteur.

Booster sa recherche d'emploi en créant un blog

Booster sa recherche d’emploi en créant un blog
Crédit photo : © Pixabay

Le blog vous permet de mettre en valeur vos connaissances

Les employeurs veulent embaucher des gens qui savent ce qu’ils font, ou du moins qui ont du potentiel. En rédigeant un blogue qui met en valeur votre expertise dans un domaine particulier, vous pouvez démontrer aux employeurs potentiels que vous possédez les connaissances et les objectifs de carrière requis pour un emploi dans leur entreprise. S’il y a un rôle ou une entreprise en particulier qui vous intéresse, vous pouvez adapter les articles de votre blogue afin qu’ils démontrent votre pertinence pour le poste.

Un blogue complète votre curriculum vitae

Les recruteurs et les gestionnaires d’embauche reçoivent des douzaines, voire des centaines, de curriculum vitae pour une seule offre d’emploi. Le marché de l’emploi dans le secteur de la technologie est en pleine effervescence en ce moment. Ce qui veut dire que votre CV et votre lettre de motivation doivent au moins être sur le point de l’être. De plus, les gestionnaires d’embauche peuvent chercher une raison supplémentaire d’ajouter votre curriculum vitae à la liste des demandes d’entrevue plutôt qu’à celle des doutes. Un lien vers votre blog pourrait faire toute la différence. Un blog peut ajouter un contexte à votre curriculum vitae et à votre lettre de présentation. Il peut aussi montrer comment vous appliquez vos compétences et vos connaissances.

Comment booster sa recherche d’emploi en créant un blog

De plus en plus de gens créent des blogs et la tendance ne va pas s’atténuer. Par ailleurs, un blog est une condition préalable à une carrière réussie. Le blogage est simple, rapide et le plus souvent totalement gratuit. Voyons les moyens pour y arriver.

Booster sa recherche d'emploi en créant un blog

Booster sa recherche d’emploi en créant un blog
Crédit photo : © Pixabay

Que faut-il écrire ?

Vous pouvez écrire sur n’importe quoi, mais si vous voulez plus de lecteurs que votre mère, vous feriez mieux de choisir un sujet qui est intéressant pour le lecteur. Vous pouvez écrire sur votre passe-temps ou votre travail par exemple, quelque chose sur lequel vous voulez partager des informations. Un bon conseil est d’écrire sur quelque chose que vous connaissez bien, car vous pouvez alors facilement trouver un nouveau contenu.

Comment nommer le blog ?

Lorsque vous aurez décidé sur quoi écrire, vous voudrez choisir un nom qui correspond bien à votre contenu, ce qui donnera aux lecteurs potentiels un bon petit coup de fil. Beaucoup de noms sont pris, vous devrez donc faire preuve d’imagination. Vous pouvez aussi choisir de lui donner votre propre nom, mais cela en dit très peu sur votre blog, à moins que vous ne soyez célèbre et que votre nom ne puisse attirer les foules.

Construisez votre présence en ligne

Une fois que vous aurez établi votre propre blogue et votre domaine d’expertise, investissez du temps de qualité pour accroître votre présence en ligne. Pour être considéré comme un expert et bien informé dans votre domaine, vous devez développer votre crédibilité en établissant un réseau en ligne. Vous pouvez le faire par le biais du réseautage social et de la participation au forum. Vous pouvez également accomplir ceci en blogging invité et en écrivant un grand contenu sur des sites Web, ou un autre site qui permet à quiconque de se joindre et de poster du contenu.

Faites briller votre contenu

De nombreux gestionnaires d’embauche demanderont aux blogueurs professionnels de fournir un exemple d’article de blog portant sur le sujet du blog afin de mieux comprendre le type de contenu que le candidat écrirait s’il obtenait le poste. C’est l’occasion de vous démarquer de la foule. Rédigez un exemple d’article qui est pertinent et opportun et qui montre que vous connaissez le sujet mieux que quiconque. Inclure des liens utiles pour montrer que vous comprenez la place du sujet dans la blogosphère. Enfin, assurez-vous que votre message ne contient pas de fautes d’orthographe ou de grammaire. En d’autres termes, rendre impossible pour le gestionnaire d’embauche de refuser votre candidature.

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